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Omnichannel for marketing agencies: approvals are no longer stuck in one channel

Reconstructing agreements requires gathering emails, screenshots, and memories — and it's always done in discussions.

Our Clients Companies that trust the operation

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Companies that trust our solutions

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Automations built on our platform

O que é Omnichannel para Agências de Marketing

The Omnichannel for Marketing Agencies by Nexloo unifies all communication channels into a single service platform, tailored to the specific needs of marketing agencies. With a solution developed for the digital marketing sector, your team automates the management of multiple clients and campaigns and focuses on what truly matters: delivering results.

Companies in the digital marketing segment face unique communication and client relationship challenges. The complete service platform Nexloo addresses these challenges with accessible technology, quick setup, and proven results from hundreds of marketing agencies across Brazil.

Results

Benefícios do Omnichannel para Agências de Marketing

What changes in the agency when the account history is no longer stored on a personal phone.

3x

Increased productivity in digital marketing

Omnichannel for Marketing Agencies eliminates repetitive manual tasks and allows your team to focus on delivering results efficiently.

80%

Reduced response time

Serve marketing agencies instantly at any time, leaving no message unanswered.

24/7

Full availability for marketing agencies

Clients in the digital marketing sector receive immediate responses even outside business hours.

45%

Increased customer satisfaction

Resolve inquiries and demands from marketing agencies quickly, enhancing the customer experience.

Features

Funcionalidades do Omnichannel para Agências de Marketing

Recursos projetados para transformar o atendimento no segmento de agências de marketing.

Unified multichannel inbox

WhatsApp, Instagram, Messenger, Telegram, and website chat in a single organized inbox.

Context preserved across channels

If a client starts on Instagram and continues on WhatsApp, the agent sees the entire unified history.

Smart routing by channel

Distribute conversations from each channel to specialized teams with configurable rules.

Consolidated reports by channel

Compare performance across channels with metrics on volume, response time, and satisfaction.

Unified inbox

All messages from WhatsApp, Instagram, Facebook, Telegram, and website chat in a single interface.

Seamless switching between channels

Continue a conversation on any channel without losing context, history, or previously collected client data.

Unique contact across all channels

WhatsApp, direct message, email, and chat from the same client become a single record. The agent sees the whole person, not just the part that came through that channel.

Unified inbox with channel filter.

Everything in one queue, with the option to check only WhatsApp when the volume gets high. Unification is the standard; separation is a choice, not a limitation.

Response on the channel where the person wrote

Those who emailed receive an email; those who contacted via direct receive a direct message. The agent types in one place, and the platform delivers to the right channel.

Merging duplicate contacts

When the same customer appears twice through different channels, the two records merge into one — with both histories preserved on the same timeline.

Distribution rules by channel

Email can go to finance and direct to sales, or everything to the same queue. The rule is yours, and it applies without anyone manually sorting.

Internal notes that the client does not see

The team communicates within the support system, tagging colleagues, without opening a second tool and without the risk of the observation being seen by the customer.

Subscription and tone by channel

Email requires formality and a signature; direct messages require short phrases. The same agent writes in the correct record for each one, with separate templates.

History survives the change of attendant

When the conversation changes hands or channels, the entire history goes along — and the customer doesn't have to start explaining from scratch.

Indicators by channel and by agent

First response time, volume, and satisfaction separated by channel. This is how you discover that email has a two-day queue while WhatsApp responds in minutes.

Comece a usar Omnichannel para Agências de Marketing

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Segments

Para quem é o Omnichannel para Agências de Marketing

Agency formats that benefit the most from omnichannel support.

agências de marketing de pequeno porte

Equipes de 2-10 pessoas

Lack of organization in managing multiple clients and campaigns leads to missed opportunities and daily rework.

agências de marketing em crescimento

Equipes de 10-50 pessoas

Increasing demand volume exceeds the team's capacity to deliver quality results.

agências de marketing com múltiplas unidades

Operações com 3+ locais

Standardizing service across branches and maintaining uniform quality is challenging without centralization.

Operations with audience across multiple networks

Starting from 3 users

They receive the same customer through three different channels and treat each channel as if it were a new person.

Support with teams separated by channel

Starting from 3 users

You have one person on email, another on WhatsApp, and another on social media — and none of them see what the others have replied.

Multichannel retail and e-commerce

Starting from 3 users

Responds to the same request across different channels and ends up giving conflicting information.

Long-term relationship services

Starting from 3 users

They follow the same client for years and need to find what was agreed upon six months ago, in any channel.

Operations with support and billing

Starting from 3 users

They talk to the same person for different reasons and need a unique history to avoid contradictions.

Education and community institutions

Starting from 3 users

They communicate with families and students through various means and lose messages along the way.

Operations with distributed team

Starting from 3 users

They need anyone, from any unit, to see the same conversation and the same history.

Technical support with multiple entries

Starting from 3 users

They receive the same request via email and chat and end up treating them as two distinct problems.

Deals with consultative selling

Starting from 3 users

Leads negotiations that go through multiple channels and cannot lose the thread between one contact and another.

What sets us apart

Por que escolher Nexloo para Agências de Marketing

What is already included in the plan for multichannel agencies.

  1. All channels on one screen

    Eliminate the need to switch between WhatsApp Web, Instagram, email, and other apps.

  2. Consistent cross-channel experience

    Clients receive the same level of service regardless of the contact channel chosen.

  3. Scale without multiplying tools

    Add new service channels without hiring new platforms or training separate teams.

  4. 360° view of the client

    Complete history of interactions across all channels, unified profile, and recorded preferences.

Ecosystem

Integrations that simply work.

Connect Nexloo to the tools you already run on, without friction — more than 5,000 apps available to extend your support hub and automate the work around it

Where the conversation flows to

  • Parceiro OficialMeta
  • Zapier
  • HubSpot
  • Salesforce
  • RD Station
  • Pipedrive
  • API REST

Where the lead comes from, and where the team works after

  • Mais pedidaMeta Ads
  • Google Ads
  • Meta Lead Forms
  • Google Sheets
  • Google Calendar
  • Shopify
  • Slack

What's changing

The approval is on some channel.

In an agency, briefing, approval, and adjustments come through three different channels. Reconstructing what was agreed requires gathering email, screenshots, and memory — and this is always done during discussions.

The operation, compared

Scenario
  • Account requests registered in one place — today27%
  • Account requests registered in one place — with the omnichannel98%+71 p.p.
  • Approvals spread across channels — today46%
  • Approvals spread across channels — with omnichannel7%−39 p.p.

Illustrative scenario, not client measurements. The percentages are used to compare the two modes of operation and vary according to each company's process. The example considers an agency with a portfolio of accounts and service through multiple channels.

In practice

How the account gathers everything that was agreed upon

The unit is not the channel or the person: it's the account. When customer service is organized this way, the history survives vacations, departures, and management changes.

  1. Every channel comes through the account

    Email, WhatsApp, comments, and chat go into the client's inbox, not on someone's phone.

  2. The approval remains with authorship

    Who approved, when, and what is recorded — and the approved piece is attached.

  3. The request reaches the executor

    Traffic and creation receive requests directly, without verbal handoff in between.

  4. The account survives the team

    Changing the manager doesn't erase the history; the new person reads everything that has happened.

FAQ

Before unifying your accounts.

The most common questions about account inbox, approval registration, and change of responsible person.

How does the Omnichannel for Marketing Agencies work in practice?

The Omnichannel for Marketing Agencies by Nexloo was specifically developed to meet the needs of the digital marketing sector. The solution unifies all communication channels into a single service platform, tailored for marketing agencies. In practice, marketing agencies can set up the tool in minutes, connecting their service channels and customizing workflows for managing multiple clients and campaigns. The system learns from interactions and becomes more efficient over time, allowing your team to focus on delivering results instead of repetitive operational tasks.

Does the Omnichannel for Marketing Agencies have a free plan for marketing agencies?

Yes, Nexloo offers a 7-day free trial with full access to the Omnichannel for Marketing Agencies for marketing agencies. Professionals in the digital marketing sector can set up the system, connect preferred channels, and test with real demands for managing multiple clients and campaigns without financial commitment. No payment information is required to get started. After trying it out, flexible plans cater to everything from individual offices to networks with multiple units, scaling as needed. Our team supports marketing agencies throughout the evaluation, ensuring full utilization of the available resources for the sector.

How do I connect the Omnichannel for Marketing Agencies to the systems I already use?

Connecting the Omnichannel for Marketing Agencies with tools used by marketing agencies is done without the need for programming. Nexloo offers ready-made connectors via Zapier and webhooks for the most popular systems in the digital marketing sector, as well as a RESTful API for specific integrations. Digital marketing management, scheduling, finance, and marketing software can be integrated directly. For marketing agencies with proprietary systems, the API documentation allows technical teams to create custom connections. Our technical support assists with each integration at no additional cost.

How long does it take to set up the Omnichannel for Marketing Agencies?

The initial setup of the Omnichannel for Marketing Agencies for marketing agencies takes between 10 and 30 minutes for the basic version. The process includes creating an account, connecting communication channels, and customizing automatic messages for the digital marketing sector. Advanced features such as complex automations and integrations with specific marketing agency systems may take 1 to 3 days for complete setup. Nexloo provides pre-configured templates for the digital marketing sector that significantly accelerate the initial setup and reduce the learning curve.

Is the Omnichannel for Marketing Agencies safe for client data in the digital marketing sector?

Absolutely. The Omnichannel for Marketing Agencies meets specific security requirements for marketing agencies, operating in full compliance with LGPD. Communications are protected by encryption at all stages. Granular access control allows defining which employees can view sensitive client data in the digital marketing sector. Features such as automatic consent, opt-out, and data deletion meet regulatory obligations without operational effort. Servers with international certifications ensure additional protection for information handled by marketing agencies.

Why choose Omnichannel for Marketing Agencies instead of managing channels separately?

Managing channels separately in the digital marketing sector means switching between multiple windows, losing context between interactions, and duplicating settings. The Omnichannel for Marketing Agencies consolidates everything into a single interface optimized for marketing agencies, with a unified history for each client, cross-automations for managing multiple clients and campaigns, and consolidated reports that show real performance in delivering results across all channels.

How soon will I see results using the Omnichannel for Marketing Agencies?

Initial results with the Omnichannel for Marketing Agencies are visible within the first 48 hours, especially in response speed and organization of service for marketing agencies. Productivity metrics and reduction of manual tasks appear in the first week of active use. The impact on revenue and client retention in the digital marketing sector typically consolidates between 2 and 4 weeks, as the team masters the tool and automations are refined. Positive ROI is often achieved within the first month for operations with a regular volume of interactions.

Last step

Where is your agency loses the agreement

A short conversation to assess how many approvals from your portfolio are spread across channels.

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  • Cancel whenever you like

Request your free assessment

No commitment. One conversation to map where your operation is losing sales.

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  • Cancel any time

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